Corante

About this Author
Dana Dana Blankenhorn has been a business journalist for over 25 years and has covered the online world professionally since 1985. He founded the "Interactive Age Daily" for CMP Media, and has written for the Chicago Tribune, Advertising Age, and dozens of other publications over the years.
About this Site
Moore’s Law defines the history of technology. It held that the number of circuits etched on a given piece of silicon could double every 18 months as far as its author, Intel co-founder Gordon Moore, could see. Moore’s Law has spawned constant revolutions since then, not just in computing but in communications, in science, in a host of areas. Moore’s Law applies to radios, and to optical fiber, but there are some areas where it doesn’t apply. In this blog we’ll take a daily look at new implications of Moore’s Law in real time, as it rolls forward to create our future.
Media Bloggers
In the Pipeline: Don't miss Derek Lowe's excellent commentary on drug discovery and the pharma industry in general at In the Pipeline

Moore's Lore

« Sinclair (and the forbidden word) | Main | Speaking Of Cows »

May 03, 2004

Can Gateway Survive?

Email This Entry

Posted by Dana Blankenhorn


It is very unlikely.

Gateway was always a follower, not a leader. It followed Dell into custom manufacturing, but while Dell moved into computers-as-capital-goods (selling servers and business systems), Gateway followed home computing down the consumer electronics rathole. (The illustration is courtesy CertifiedInstructors, a training school.

Its differentiator became its stores, which morphed into consumer electronics palaces, but they lacked the buying power of Best Buy and the cost control of Wal-Mart -- they never had a chance.

Ted Waitt's latest move has been to buy eMachines to lower his cost of goods, and to close the stores in favor of Web retailing. He might as well hang the "going out of business" sign.

The fact is that Web retailing is becoming just like running a physical store, only more so because there's just one mall and we're all driven by price, nothing else. By taking eMachines Gateway loses its independence completely, tieing himself to Taiwanese business models that lack innovation.

The next sound you hear, I suspect, will be Gateway being sold to someone Chinese.

The only way for a PC maker to survive is by staying ahead of Moore's Law. This means investing in true innovation, in order to keep prices high. Gateway was never about that. I'll miss their cows, and I know many will miss their jobs, but business doesn't deal in sentiment. If you're not racing ahead you're falling behind. Gateway has fallen and I don't think it can get up.

Comments (0) + TrackBacks (0) | Category: Business Strategy


TrackBack URL:
http://www.corante.com/cgi-bin/mt/backtar.cgi/6163


EMAIL THIS ENTRY TO A FRIEND

Email this entry to:

Your email address:

Message (optional):




RELATED ENTRIES
The Legend of Dennis Hayes
Evolution Changes Its Mind (Again)
Welcome to 1966
What Must Craigslist Do?
No Such Thing as Free WiFi
The Internet As A Political Issue
Google Images Ruled Illegal
Fall of Radio Shack